Most Popular

For maintaining healthy, beautiful hair and creating a variety of hairstyles.

Get ready to turn back the clock on your hair with the Alterna Hair Caviar Anti-Aging Restructuring Bond Repair Masque. The Alterna Hair Caviar Anti-Aging Restructuring Bond Repair Masque is here to rescue your tresses from the perils of damage and aging. With a potent blend of ingredients...
MASQUE REFILL POD  A deeply moisturizing reparative treatment masque that repairs damaged hair, mends split ends, prevents breakage, and leaves hair healthier, shinier, softer, and less frizzy. Perfect for straight, wavy, curly, coiled and tightly coiled hair.
A multitasking styling spray to add body and strength to fine hair.  If you’d like your hair to grow big and strong, like a kid in a cereal ad from 1994, we’d like to suggest the ALTERNA HAIR Caviar Multiplying Volume Styling Mist 147mL. This styling spray adds volume from the root to...
A volumising conditioner for thin, fine hair. Give limp hair body and volume without weighing hair down, with Alterna Hair Multiplying Volume Conditioner. Ideal for all fine, thin hair types, this volumising conditioner leaves hair fuller, thicker and stronger. With a blend of ingredients...
A sulfate-free volumising shampoo, ideal for fine and thin hair. Boost hair volume without compromising on softness or hydration, with Alterna Hair Multiplying Volume Shampoo. Formulated with marine extracts and plant-derived proteins, this sulfate-free shampoo gently cleanses while...
A 10-in-1 perfecting cream for all hair types. We all know what a CC cream can do for our skin, but what about our hair? Alterna Hair Replenishing Moisture CC Cream is a 10-in-1 leave-in cream for all hair types, packed with good-for-hair ingredients including Caviar extract, marine...
A hydrating, softening conditioner ideal for all hair types. Restore hydration, softness and strength to dry, brittle hair with Alterna Hair Replenishing Moisture Conditioner. Ideal for all hair textures from stick-straight to tightly coiled, this hydrating conditioner leaves hair looking and...
An intensely hydrating mask for dry and brittle hair. Give dry, brittle hair an intense dose of hydration and nutrients, with Alterna Hair Replenishing Moisture Masque. Designed to be used once a week, this hair mask leaves your locks smooth, silky and nourished. Infused with Alterna’s...
A hydrating, sulfate-free shampoo for all hair types. Restore, hydrate and revitalise your hair with Alterna Hair Replenishing Moisture Shampoo. Designed for all hair types, this sulfate-free shampoo targets the effects of ageing in the hair, whether from natural, chemical or environmental...
A rich, restorative conditioner for dry, brittle hair. Repairs existing breakage, prevents future damage. For hair that’s a bit worse for wear or overprocessed, there’s ALTERNA HAIR Restructuring Bond Repair Conditioner. This nourishing, hydrating conditioner is formulated with caviar (yes,...
A vitamin-enriched, leave-in protectant that strengthens hair strands while protecting them from heat styling. This conditioning spray helps to repair and seal the hair all while providing protection from heat damage up to 450°F*. It creates a protective barrier around hair strands to prevent...
A restorative shampoo designed to rebuild bonds in damaged hair. Prevents breakage and split ends. Inspired by the formulation of anti-ageing skincare, ALTERNA HAIR Restructuring Bond Repair Shampoo is all about restoration and prevention. Think of it as a one-two punch - it will work on...
A blow-dry balm to speed up drying time, smooth frizz and protect against heat damage. Cut down your blow-dry time and fight frizz all in one, with Alterna Haircare Smoothing Anti-Frizz Blowout Butter. With a melting cream-to-oil texture, this styling butter protects hair against heat damage...
A smoothing, hydrating conditioner ideal for medium to thick hair. Discover smoother, shinier hair with Alterna Haircare Smoothing Anti-Frizz Conditioner. This conditioner fights frizz and humidity, giving you up to 80% less frizz for up to 72 hours*. Enriched with Caviar extract and a...
A dry oil mist to fight frizz and add shine. Tame frizz and boost shine with Alterna Hair Smoothing Anti-Frizz Dry Oil Mist. This lightweight styling spray is infused with Abyssinian and Avocado Oils to instantly control frizz and add lasting moisture and shine. Alterna Anti-Frizz Dry Oil...
A sulfate-free smoothing shampoo ideal for medium to thick hair. Stop frizz in its tracks with Alterna Haircare Smoothing Anti-Frizz Shampoo. This sulfate-free shampoo gently cleanses hair while hydrating and protecting hair against humidity and frizz, for smoother hair that lasts up to 72...
Show another 16 products